The bank holds no body lotion product photography, no pump-bottle or bathroom-shelf frames, a gap the honesty section admits. The frame is the surface itself: the body, which is where every claim in this ranking is ultimately tested, daily and by the handful.
Checked and updated October 2026
The short version. One basis, published in full below: the record the maker prints, graded on body rows, because a body lotion is bought by the pump and spread over the body’s whole acreage, and its ingredient list is the only evidence there is. The CeraVe Moisturizing Cream wins at 84, glycerin second on a 24-item list, the full ceramide system printed, no fragrance, at $1.25 the ounce. The percentage column is this shelf’s indictment: a printed dose stands behind 1 of 8 bottles, and that one is an over-the-counter drug panel, dosed because the law requires it, not because a maker volunteered it. The fragrance column: a Fragrance entry on 2 of 8 lists, and the six fragrance-free claims all cashed by their lists, six for six. The format column: pump bottles on 7 of 8, the exception being the winner’s open tub. And the arithmetic the shelf hopes goes unread: 42 cents to $1.40 the ounce among the ranked seven, with the cheapest ounce on the page, 40 cents, sitting in the skip.
First, the decision
One product, named before anything is scored: buy the CeraVe Moisturizing Cream. Its published list runs 24 items and is printed on its card: glycerin second, petrolatum seventh, ceramide NP, AP and EOP ninth, tenth and eleventh, cholesterol and phytosphingosine behind them, no fragrance entry anywhere. It is the fullest barrier document on the shelf, and on the body basis it wins the way it won on the face basis, on the completeness of its record, with the body charges printed on its card rather than forgiven: the flagship format is an open tub, and its ounce, $1.25, is priced at body acreage here, where a body drinks a tub in weeks. A regular reader of this site has met this tub before, and the meeting is addressed head-on below rather than left as a quiet contradiction.
The distinction, printed plainly because this desk does not move numbers in silence. Three bottles on this shelf already carry scores on Card No. 66, and none of those scores stands here. Card No. 66 graded moisturizers on a face basis: the CeraVe cream won it at 88 as a face-and-body crossover, the Vanicream cream stood second at 86, and the Lubriderm lotion third at 82 as that page’s body benchmark. This Card’s brief is narrower and its rows are body rows: value is priced per ounce at body scale, the delivery format is graded as a hygiene record, and fit is read across the body’s range rather than the face’s. Graded fresh on that basis, the same three documents score 84, 82 and 75. Neither set of numbers is an error and neither is borrowed: a score on this site belongs to its page and its basis, and where a bottle is graded twice, both audits print the other’s existence. What a reader should carry away is the order, which survives the change of basis at the top and moves lower down, where the body rows charge the Lubriderm’s circulating paperwork harder than the face rows did.
The by-need rulings, one line each, printed here so a reader can leave with his answer before the cards:
Most bodies, most bathrooms: the winner (84), the fullest record on the shelf, in the tub or in its pump variant at a dollar more.
Reactive skin, the strictest brief: the Vanicream (82), eleven items and the maker’s absence list published beside them, petrolatum second, nothing on the list that is not doing work.
Very dry, cracked, winter ground: the Lipikar balm (81), shea butter second on its list, the richest format here, at the shelf’s dearest ranked ounce.
The daily driver at commodity money: the Lubriderm (75), 42 cents the ounce in the 24-ounce pump, with its paperwork caveats printed on its card.
And the use rule, stated plainly once: a body lotion is a whole-body instrument, applied after the shower on skin still slightly damp, and the dose is the pump count the job takes, not a pea. The face shelf is a different shelf, ranked at Card No. 66; nothing ranked here is a face recommendation merely because its maker prints face on the label, and the cards grade that crossover copy as copy.
The percentage column: one dose, and the law wrote it
Count the field the way the grooming Cards count, and the body shelf is the run’s quietest document. A headline active with a printed percentage stands behind one bottle in eight: the Aveeno’s dimethicone, dosed at 1.2 percent on its Drug Facts panel, because the Aveeno is an over-the-counter skin protectant and federal labelling law, not the maker’s generosity, prints the number. Every cosmetic claim on the shelf is unmeasured. The Eucerin’s urea stands seventh on its American list with no figure beside it, while the same house sells a European urea line dosed at 5 and 10 percent in its very names, which proves the number exists in the building and is withheld from this bottle’s document. The Lipikar maker’s pharmacy-channel materials print 20 percent shea butter and 8 percent glycerin for the balm; its American consumer page prints neither figure, so the dose that reaches a professional reader never reaches the buyer. The ceramides the winner is sold on stand ninth, tenth and eleventh, undosed like every ceramide in the run. The pattern is by now the grooming run’s refrain, and the body shelf states it at its plainest: where a percentage appears on this shelf, a regulator put it there. Where none appears, the reader is buying a position on a list, and the honesty row grades the position while declining to invent the number.
The fragrance column: two entries, six clean claims
A Fragrance or Parfum entry stands on two of the eight lists. On the Gold Bond it stands twenty-seventh and last of 27, at the tail of a list whose maker also prints the word hypoallergenic on the bottle, a pairing its card reads in full: the claim has no federal standard behind it, and the list is the document that outranks it. On the skip it stands twelfth of fifteen, ahead of the preservative close, in a lotion sold for very dry skin. The other six lists carry no scent system at all, and here the shelf does something the run rarely gets to print: every one of the six makers that claims fragrance-free cashes the claim on its list, six for six, the CeraVe, Vanicream, Eucerin, Lipikar, Aveeno and Lubriderm records all publishing clean lists entire. The column’s second count is the quieter one: scented siblings. The Lubriderm name also covers a scented 16-ounce bottle on the same shelf at retail, and the Aveeno name covers scented variants, which is why the cards grade the exact bottle named and print the sibling’s existence rather than letting a house’s clean record cover its scented one. On this shelf, fragrance is not hidden. It is simply present where it is admitted and absent where it is denied, and the scores concentrate their charges elsewhere: on copy that claims what the list does not contain.
The format column: seven pumps and a tub
The delivery record, counted: seven of the eight formats are pump bottles, and the eighth is the winner. A pump is a small hygiene instrument: the dose leaves the bottle, no fingers enter it, and the months of product behind the dose stay sealed from the bathroom’s air, hands and shower steam. An open tub inverts every term of that record, each day’s handful taken from the same surface the last handful touched. The desk grades the format as a record, not as a formula fault, and the CeraVe card carries the charge on its active row while its pump variant, sold at $20.99 against the tub’s $19.99, is printed as the maker’s own answer to it. The balm’s pump carries the column’s second note: the Lipikar is the thickest formula here, and its maker’s chosen format is a pump bottle in 13.52 ounces, a pairing of richness and delivery that its fit row credits. Format is the least argued column in skincare and the one a body buyer lives with longest; a bottle is finished in weeks, but the hand returns to it twice a day until it is.
The two-list column: four bottles, nine documents
Four of the eight bottles circulate more than one ingredient list. The Lubriderm is the widest case: its current American panel runs 18 items, panthenol seventh and three parabens at the close; the legacy list Card No. 66 read still circulates at other retailers; and a European rendering of the same name carries shea butter, oat kernel oil and a Parfum entry last, a scented document under a fragrance-free flagship’s name. The Gold Bond’s older list runs 29 items with hydrolyzed collagen, hydrolyzed elastin and a vitamin A ester aboard, where the current list runs 27 and has quietly landed all three. The skip’s list runs fifteen items on the packaging record and fourteen on one retail panel, the dropped item being tocopherol. And a retail rendering of the Lipikar adds a pea extract and a cyclodextrin to the maker’s coded 28. The desk grades the maker’s or the label’s current document in every case and prints the divergence on every card. The conclusion is the run’s standing one: the document in this year’s bottle may not be the document a reader checked last year, and the makers whose retail copy keeps selling the old cast, or a cast the list never had, are graded differently from the ones whose paperwork moves in the open.
How the scores work
Every bottle is scored out of 100 on its published record, under a basis settled for this shelf in the grooming run’s five-row shape: ingredient and claim honesty, 30 (the fullness of the published list, where any fragrance entry sits, and the maker’s claims read against that list, a dosed claim credited only where a percentage is printed); the active record, 20 (the named system’s record as printed, its position on the list, and the packaging that delivers it, pump against tub on the hygiene record); fit and range, 20 (which skin and which season the bottle actually serves, its format and its sizes, its scent load counted as a fit fact); value per ounce, 15 (the checked shelf price divided by the bottle, printed in the table below so the arithmetic can be checked); and longevity and service, 15 (the stability of the formula record, the maker’s published service behind the product, and the house’s standing). Nothing here is a use test. This desk opened no bottle, spread no lotion, and claims no measurements: a high score means the published record is strong. Two bottles stand level, the Aveeno and the Eucerin at 79, and the tie is ruled on the honesty row, 26 to 24, printed on both cards: the Aveeno’s record is a federal drug panel, dosed and complete by law, against a full cosmetic list whose headline active its own house doses elsewhere and not here.
Seven ranked, and the one sent home
CeraVe Moisturizing Cream
A body and face cream in an open tub, 24 items on the published list, printed here in its load-bearing order: water, glycerin second, cetearyl alcohol, caprylic/capric triglyceride, cetyl alcohol, ceteareth-20, petrolatum seventh, potassium phosphate, and then the barrier cast the house is known for, ceramide NP ninth, ceramide AP tenth, ceramide EOP eleventh, with sodium hyaluronate sixteenth, cholesterol seventeenth, phytosphingosine twenty-second and the preservative close. No Fragrance entry stands anywhere on it, and the maker’s formulated-without panel says so in as many words. This desk has graded this document before, and the card says so rather than letting the number imply a stranger: Card No. 66 crowned this same tub at 88 on a face basis, where the crossover was the virtue. On body rows the score is 84, and the four points are accounted for in the open. The format charge: the flagship is an open 16-ounce tub that the same hands enter daily for months, the shelf’s only tub among seven pumps, with the maker’s own pump variant sold a dollar higher at $20.99, printed here because the house itself prices the hygiene difference at a dollar. The value charge: $1.25 the ounce is honest money for this record and still the second-dearest ranked ounce, priced at body acreage, where a tub is a month’s supply and not a season’s. What does not move between the two audits is the document itself, the fullest on this shelf: three named ceramides in a row at the list’s working end, the humectant second, the occlusive seventh, and a claim set, fragrance-free, non-comedogenic, eczema-association accepted, that the list cashes line by line. At body scale as at face scale, the record wins twice; it is simply charged for the container it arrives in.
$19.99 for 16 oz at Ulta ($1.25 an ounce) (October 2026)
Buy · $19.99 at Ulta| Ingredient & claim honesty | 27 / 30 |
| Active record | 17 / 20 |
| Fit & range | 16 / 20 |
| Value per ounce | 11 / 15 |
| Longevity & service | 13 / 15 |
Vanicream Moisturizing Cream
A cream in a pump jar, and the shortest document on the shelf, so it is printed entire: purified water, white petrolatum second, sorbitol solution, cetearyl alcohol, propylene glycol, ceteareth-20, simethicone, glyceryl monostearate, polyethylene glycol monostearate, sorbic acid and BHT, eleven items in all. Beside the list the maker publishes the document no other house on this shelf publishes: its own absence list, no fragrance, no masking fragrance, no dyes, no lanolin, no parabens, no formaldehyde, no formaldehyde releasers, a negative inventory printed with the same prominence as the formula, which is the honesty row’s 28 in its purest form, a maker grading itself in public on both columns. Card No. 66 scored this cream 86 on its face basis; on body rows it stands at 82, and the movement is the active row’s honest limit rather than any failure of the document. There is no named active system to grade: no ceramide, no urea, no dosed anything, because the formula’s entire argument is that a water-and-petrolatum emulsion with a short functional tail is the record sensitive skin asked for, and the desk grades the argument as made. The fit facts are the shelf’s widest in one direction: hands, feet, face and body, day and night, a pharmacist’s compounding base, National Eczema Association accepted, at $1.06 the ounce in the pump jar, with a plain tub and a 4-ounce tube behind it. What the bottle will not do is perform: no hours claim is graded here beyond the maker’s own long-lasting, and no panel stands behind the SKU on the captured record. The evidence is the document, and the document is eleven lines long, which is precisely the point of it.
$16.95 for 16 oz (1-lb pump jar) at National Allergy ($1.06 an ounce) (October 2026)
Buy · $16.95 at National Allergy| Ingredient & claim honesty | 28 / 30 |
| Active record | 14 / 20 |
| Fit & range | 15 / 20 |
| Value per ounce | 12 / 15 |
| Longevity & service | 13 / 15 |
La Roche-Posay Lipikar Balm AP+
A balm in a pump bottle, 28 items on the maker’s coded list: water, shea butter second, glycerin third, dimethicone, niacinamide fifth, cetearyl alcohol, rapeseed seed oil, glyceryl stearate, the taurate thickener, PEG-100 stearate, propanediol, an oryza-relative root extract, ceramide NP thirteenth, and the functional tail closing on the ferment, Vitreoscilla Ferment twenty-third, tocopherol and the antioxidant preservative. The front of this list is the best-built opening on the shelf: the headline lipid stands second in a quantity position no other ranked bottle gives its named ingredient, the humectant third, the vitamin fifth, so the copy’s triple repair, lipids, barrier, microbiome, is an order the list itself keeps. The name on the bottle has moved, and the card prints the move: the balm is now sold in America as Lipikar AP+M Triple Repair, formerly Lipikar Balm AP+, with one retail rendering’s list adding a pea extract and a cyclodextrin to the coded 28, graded here on the maker’s document. The dose record is the card’s charge and its curiosity: the maker’s pharmacy-channel materials print 20 percent shea butter and 8 percent glycerin for this formula, real numbers that never reach the American consumer page, so the buyer is told the position and the professional is told the dose, and the honesty row credits the position while charging for the withheld figure. No Fragrance entry stands on the list; the 48-hour hydration claim is printed as the maker’s clinical claim and graded as one. At $1.40 the ounce it is the dearest ranked ounce on the shelf, and the value row’s 9 is that arithmetic read against a list that earns more of it than any dear ounce in the run: National Eczema Association accepted, suitable from two weeks of age, the winter and cracked-skin brief answered by format as much as by formula.
$18.99 for 13.52 fl oz at LovelySkin (about $1.40 an ounce) (October 2026)
Buy · $18.99 at LovelySkin| Ingredient & claim honesty | 25 / 30 |
| Active record | 18 / 20 |
| Fit & range | 16 / 20 |
| Value per ounce | 9 / 15 |
| Longevity & service | 13 / 15 |
Aveeno Daily Moisturizing Lotion
A lotion in a pump bottle, and the shelf’s only regulated document: this bottle is an over-the-counter skin protectant, so its label is a Drug Facts panel and its record is complete by law. The active is dimethicone, dosed at 1.2 percent, the only printed percentage on any consumer record in this field, and the desk prints the reason without decoration: a regulator required it. Behind the panel, nine inactives: water, glycerin second, distearyldimonium chloride, petrolatum fourth, isopropyl palmitate, cetyl alcohol, oat kernel flour seventh, benzyl alcohol and sodium chloride. The oat the house is named for stands seventh of nine, a real position in a short list and a thinner one than the copy’s prebiotic oat framing suggests; no percentage stands beside it, because on the current label the oat is an inactive and the law that doses the dimethicone does not ask the oat for a number. The honesty row’s 26 is the panel’s completeness and the claim discipline around it: fragrance-free, cashed by the list; clinically proven 48-hour moisturization in current retail copy, graded as the maker’s claim; a name that also covers scented variants on the same shelf, printed here so the clean record is not borrowed by them. It stands level with the Eucerin behind it at 79 and ahead on the tie ruling printed in the basis section, the honesty row, 26 to 24: a dosed, federally formatted document against a fuller cosmetic list whose headline active goes unnumbered. At $0.56 the ounce in the 18-ounce pump it is the daily driver’s arithmetic, a short, sealed, fragrance-free record at half the winner’s ounce price, bought with the knowledge that its story ingredient stands seventh and its only measured ingredient is its protectant.
$9.99 for 18 fl oz at Target (about $0.56 an ounce) (October 2026)
Buy · $9.99 at Target| Ingredient & claim honesty | 26 / 30 |
| Active record | 13 / 20 |
| Fit & range | 15 / 20 |
| Value per ounce | 13 / 15 |
| Longevity & service | 12 / 15 |
Eucerin Intensive Repair Lotion
A lotion in a pump bottle, 19 items on the published list: water, mineral oil second, octyldodecanol, caprylic/capric triglyceride, isopropyl palmitate, sodium lactate sixth, urea seventh, glycerin eighth, PEG-7 hydrogenated castor oil, benzyl alcohol, dimethicone, the two dodecyl glycol copolymers, magnesium sulfate, lactic acid fifteenth, ozokerite and the castor-oil close. The working system is genuinely built: a natural-moisturizing-factor pair, sodium lactate and urea, standing back to back at the list’s working end, with lactic acid behind them as the gentle exfoliant of the maker’s three-dimensional copy, moisturize, exfoliate, condition, an order the list keeps. The card’s charge is the column this page is built on, and it is documentary, not chemical: the urea stands seventh with no number beside it, on the American bottle of the house that sells a European urea line dosed at 5 and 10 percent in the products’ very names. The figure exists in the building; it is printed for one continent’s buyers and withheld from the other’s, the same split verdict the serum shelf recorded at Card No. 91, and the honesty row’s 24 is that silence priced. No Fragrance entry stands on the list, and the fragrance-free, dye-free, paraben-free claims are all cashed by it. It stands level with the Aveeno ahead of it at 79 and behind on the honesty ruling, 24 to 26, printed on both cards. The card’s price stands on the door the desk opened, Meijer at $15.49; Target shelves the same pump at $12.79, 76 cents the ounce, printed here rather than swapped in, because a pill and its price travel together on this site. For very dry and flaky ground this is the mechanic’s bottle: the fullest treatment system among the ranked lotions, one withheld number short of the shelf’s top tier.
$15.49 for 16.9 fl oz at Meijer (about $0.92 an ounce) (October 2026)
Buy · $15.49 at Meijer| Ingredient & claim honesty | 24 / 30 |
| Active record | 16 / 20 |
| Fit & range | 15 / 20 |
| Value per ounce | 12 / 15 |
| Longevity & service | 12 / 15 |
Lubriderm Daily Moisture Lotion
A lotion in the shelf’s biggest ranked pump, graded on its current American panel, 18 items: water, mineral oil second, glycerin third, caprylic/capric triglyceride, cetyl alcohol, phenoxyethanol, panthenol seventh, cetearyl alcohol, stearic acid, dimethicone, carbomer, ceteareth-20, sodium hydroxide, sodium citrate, and the preservative close, methylparaben, propylparaben and ethylparaben. The bottle this desk graded at Card No. 66, where it stood third at 82 as the face page’s body benchmark; on body rows it scores 75, and the seven points are mostly paperwork. This name circulates three documents: the current panel graded here, the legacy list still printed at other retailers, and a European rendering carrying shea butter, oat kernel oil and a Parfum entry last, a scented list under a fragrance-free flagship’s name. Around the current bottle, retail copy leads with a Pro-Ceramide the published list does not name, no ceramide entry of any kind stands on the 18, and copy elsewhere on the same listings calls the formula paraben-free above a list that closes on three parabens. None of that is the formula’s fault, and the active row grades the formula: a sound humectant-and-occlusive system, panthenol at a working position, fragrance-free in fact on the American panel. The rest of the record is the benchmark’s genuine case: 24 ounces at $10.19 is 42 cents the ounce, the cheapest ranked ounce on the shelf by a third, in a pump, from a dermatologist-developed house, clinically shown 24-hour moisturization printed as the maker’s claim. Card No. 66’s 56-cent ounce has become 42 cents at Target’s current shelf, printed as found. Buy the bottle for the arithmetic and the clean American list; read neither the ceramide copy nor the paraben copy on your way to it, because the list, as ever, is the document that is true.
$10.19 for 24 fl oz at Target (about $0.42 an ounce) (October 2026)
Buy · $10.19 at Target| Ingredient & claim honesty | 22 / 30 |
| Active record | 13 / 20 |
| Fit & range | 15 / 20 |
| Value per ounce | 14 / 15 |
| Longevity & service | 11 / 15 |
Gold Bond Ultimate Healing Lotion
A lotion in a pump bottle, 27 items on the current published list: water, glycerin second, dimethicone, petrolatum fourth, cetyl alcohol, jojoba esters, aloe leaf juice seventh, stearyl alcohol, the chloride emulsifier pair, propylene glycol, chamomile extract, polysorbate 60, methyl gluceth-20, and then the cast the bottle is sold on, tocopheryl acetate nineteenth, magnesium ascorbyl phosphate twentieth, niacinamide twenty-first, the three vitamins of the copy standing in a row at the tail as an ester, a salt and the amide, every one of them a derivative form and none of them dosed. Behind them, hydrolyzed jojoba esters, the preservative and emulsifier close, and Fragrance twenty-seventh and last. The list is published in full and the desk credits the publishing; the charges are the pairings. Hypoallergenic is printed on a bottle whose list ends in Fragrance, a claim with no federal standard behind it standing on the same document as the scent it should exclude, charged on the honesty row as juxtaposition rather than concealment, since the list itself discloses what the claim blurs. And the seven intensive moisturizers of the copy count out only by counting emulsifiers as moisturizers, which the list permits a generous reader to do and this desk does not. The two-list pattern stands here too: an older rendering runs 29 items with hydrolyzed collagen, hydrolyzed elastin and a vitamin A ester aboard, all three quietly landed in the current formula, the desk grading the current 27. What the bottle is, read fairly, is a competent glycerin-and-petrolatum lotion with a long decorative tail, a fresh clean scent admitted in its own copy, at $0.71 the ounce: a scented daily lotion wearing a therapy name, graded below every fragrance-free record on the shelf and above the one bottle whose copy outruns its list entirely.
$9.99 for 14 oz at Target (about $0.71 an ounce) (October 2026)
Buy · $9.99 at Target| Ingredient & claim honesty | 20 / 30 |
| Active record | 13 / 20 |
| Fit & range | 14 / 20 |
| Value per ounce | 12 / 15 |
| Longevity & service | 11 / 15 |
The numbers, side by side
| Lotion | Score | Format | List | Price | The headline system, as printed |
|---|---|---|---|---|---|
| CeraVe Moisturizing Cream | 84 | Cream, open tub | 24 items, glycerin 2nd, ceramides 9th, 10th, 11th | $19.99 / 16 oz at Ulta | Three ceramides with cholesterol and phytosphingosine, undosed, no fragrance |
| Vanicream Moisturizing Cream | 82 | Cream, pump jar | 11 items, petrolatum 2nd | $16.95 / 16 oz at National Allergy | No named active system; the absence list is the system, published in full |
| La Roche-Posay Lipikar Balm AP+ | 81 | Balm, pump bottle | 28 items, shea butter 2nd, niacinamide 5th, ceramide NP 13th | $18.99 / 13.52 fl oz at LovelySkin | Shea and glycerin dosed in the maker’s pharmacy materials, unprinted in America |
| Aveeno Daily Moisturizing Lotion | 79 | Lotion, pump bottle | Drug panel: 1 active, 9 inactives, oat flour 7th | $9.99 / 18 fl oz at Target | Dimethicone 1.2%, dosed by federal law; the oat undosed as an inactive |
| Eucerin Intensive Repair Lotion | 79 | Lotion, pump bottle | 19 items, sodium lactate 6th, urea 7th | $15.49 / 16.9 fl oz at Meijer | Urea present and undosed in America; 5% and 10% in the house’s European line |
| Lubriderm Daily Moisture Lotion | 75 | Lotion, pump bottle | 18 items, panthenol 7th, three parabens at the close | $10.19 / 24 fl oz at Target | Pro-vitamin B5 at a working position; the copy’s Pro-Ceramide stands on no list |
| Gold Bond Ultimate Healing Lotion | 70 | Lotion, pump bottle | 27 items, vitamins 19th, 20th, 21st, Fragrance last | $9.99 / 14 oz at Target | Three vitamins as derivatives at the tail, undosed; a scent admitted in the copy |
| NIVEA Essentially Enriched (skip) | 53 | Lotion, pump bottle | 15 items, almond oil 9th, Fragrance 12th | $6.79 / 16.9 fl oz at Target | Hyaluronic acid in the retail copy, on neither published list |
The value table
Price per ounce against score, the arithmetic checkable. The ranked shelf runs from 42 cents to $1.40 the ounce, and its dearest ranked ounce stands third while its cheapest stands sixth: at body scale the ounce price buys format and documentation in proportions the table prints rather than tidies away.
| Lotion | Score | Price per ounce | The verdict in one line |
|---|---|---|---|
| Lubriderm Daily Moisture Lotion | 75 | $0.42 | The benchmark ounce: a clean American list in the biggest pump, under copy that outruns it. |
| Aveeno Daily Moisturizing Lotion | 79 | $0.56 | The regulated ounce: a dosed drug panel and nine inactives at half the winner’s price. |
| Gold Bond Ultimate Healing Lotion | 70 | $0.71 | The scented ounce: a competent base wearing a therapy name and a vitamin tail. |
| Eucerin Intensive Repair Lotion | 79 | $0.92 | The mechanic’s ounce at the door’s price; Target shelves the same pump at $0.76. |
| Vanicream Moisturizing Cream | 82 | $1.06 | The absence ounce: eleven items and a published negative inventory. |
| CeraVe Moisturizing Cream | 84 | $1.25 | The full-document ounce: the shelf’s completest list, charged for its tub. |
| La Roche-Posay Lipikar Balm AP+ | 81 | $1.40 | The balm ounce: shea second on the list, the winter brief answered, at the top price. |
The skip stands outside this table’s ranking but not outside its arithmetic: the NIVEA prints $6.79 for 16.9 ounces at Target, 40 cents the ounce, the cheapest ounce on the page, and it is printed in the verdict box above, because its failure was never arithmetic. Six of the eight formats are 16 ounces or better; the body shelf’s margin does not hide in small bottles the way the face shelf’s does, which is why this table’s spread, a little over three times from cheapest ranked to dearest, is the narrowest in the grooming run, and why the documentation, not the ounce, is where this shelf’s money goes.
Which one to buy
Most readers: the CeraVe Moisturizing Cream, $19.99 at Ulta, or its pump variant at $20.99 for the reader who shares a bathroom. The fullest record on the shelf, fragrance-free, face and body in one tub, with the 84 here and the 88 at Card No. 66 both standing as this tub’s two audits.
The short list behind it: the Vanicream (82) for reactive skin and short lists; the Lipikar balm (81) for very dry and cracked ground, bought knowing its dose is printed for professionals and its ounce is the shelf’s dearest.
The daily drivers: the Aveeno (79) for the reader who wants the regulated document and the oat, at $0.56 the ounce; the Eucerin (79) for rough, flaky ground, its urea system the fullest treatment record among the lotions, one withheld number short of the top tier.
The commodity buy: the Lubriderm (75), 42 cents the ounce in the 24-ounce pump, bought for its American list and its arithmetic, with its ceramide copy and its three circulating documents both read on its card first.
The scented exception: the Gold Bond (70) is bought knowingly or not at all: a fresh clean scent admitted in its own copy, three derivative vitamins at its tail, and a hypoallergenic claim its own list’s last entry argues with.
What we could not verify, and what we rested
The lists were graded as published, and their provenance varies, printed here rather than tidied away. The CeraVe list was read on Ulta’s panel, identical to the record Card No. 66 graded at two retailers; its price stands on the Ulta tub at $19.99, with the pump variant’s $20.99 printed on its card. The Vanicream list and absence list stand on the maker’s own published record as carried by its allergy-channel retailer, which also carries the card’s price. The Lipikar was graded on the maker’s coded list as published by its professional retail channel; LovelySkin carries the card’s price for the 400 ml pump, and Target’s range for the renamed AP+M runs $11.49 to $21.99 across sizes. The Eucerin list stands on the packaging record carried identically by two retail panels; its card price is Meijer’s, with Target’s $12.79 printed on the card. The Aveeno panel is the federal Drug Facts record, the one document in the field whose completeness is not voluntary. The Lubriderm was graded on its current American panel as carried by two retailers in agreement on the formula and differing on panthenol’s position by one place; the desk grades the substance and prints the wobble. The Gold Bond was graded on the current 27-item list as carried by a grocery panel, against the older 29-item rendering still in circulation. The skip’s list stands on the packaging record, with the fourteen-item retail rendering printed in its verdict box. Prices were checked on 22 October 2026 against merchant pages carrying the exact products: Ulta, National Allergy, LovelySkin, Target and Meijer.
Rested, and why. CeraVe’s Intensive Moisturizing Cream, the winner’s newer sibling with 5 percent Hydro-Urea printed in its Target record, is rested as a post-field arrival and noted with genuine interest: the house that doses nothing on this shelf has begun, on its newest tub, to print a number, and a follow-up Card will grade whether the habit spreads. CeraVe’s Daily Moisturizing Lotion, the lighter lotion under the same house name, is rested on species balance: the brief’s CeraVe seat belongs to the cream, and the lotion’s record is noted here ungraded so its absence is a decision. Vaseline’s Intensive Care Advanced Repair was read in passing and rested on bench depth, a fragrance-free mass record that stands first in line if this shelf is re-run. Jergens Ultra Healing is rested unopened, the vitamin-copy shelf-mate whose record the desk did not open for this Card. And H&M is rested, as it has been across the run: no product from its shelf is scored on this page. The photograph gap is admitted plainly: the bank holds no body lotion product photography, no pump-bottle, tub or bathroom-shelf frames, the grooming run’s standing gap, so these cards run text-first and the hero is the surface itself, the body the shelf is spread over. Product and shelf frames are wanted from the merchant programmes.
Questions, answered
What is the best body lotion for men?
On the published record, the CeraVe Moisturizing Cream at 84 of 100 on this page’s body basis: a full 24-item list with glycerin second, petrolatum seventh and the three ceramides ninth, tenth and eleventh, no fragrance anywhere on it, at $1.25 an ounce in the 16-ounce tub at Ulta. The Vanicream Moisturizing Cream is second at 82, the shortest document on the shelf at 11 items with the maker’s own absence list published beside it, and the La Roche-Posay Lipikar balm third at 81, shea butter second on its list and the dearest ounce among the ranked seven at $1.40. Behind them the shelf splits by format before it splits by quality: two pump lotions at 79 each, the big-bottle benchmark at 75, and a fragranced vitamin lotion at 70, ranked last of the seven.
Is this the same CeraVe cream that won the moisturizer Card?
The same tub, a different audit. Card No. 66 graded the CeraVe Moisturizing Cream at 88 as a face-and-body moisturizer, on a face basis, where its record won twice. This Card grades it as a body lotion only, against seven body instruments, on body rows: the ounce is priced at body acreage, and the open tub is charged as a body format where Card No. 66 read the crossover as a virtue. The score moves from 88 to 84 because the basis moved, and both numbers stand, each on its own page, neither borrowed from the other. The same rule re-grades the Vanicream cream and the Lubriderm lotion here: their Card No. 66 scores, 86 and 82, stay on that page.
Do body lotions print their doses?
One bottle in eight prints a percentage on its consumer record, and it is the one the law wrote. The Aveeno lotion is an over-the-counter skin protectant, so its Drug Facts panel doses its dimethicone at 1.2 percent; no cosmetic claim on the shelf is measured at all. The Eucerin bottle carries urea seventh on its American list with no number beside it, while the same house prints 5 and 10 percent urea on its European urea line. The Lipikar maker’s pharmacy materials print 20 percent shea butter and 8 percent glycerin for the balm; its American consumer page prints neither. Everywhere else the dose is a position: the reader is told where an ingredient stands, never how much of it stands there.
Which of these lotions are actually fragrance-free?
Six of the eight claim it, and all six lists cash the claim: the CeraVe cream, the Vanicream cream, the Eucerin, the Lipikar balm, the Aveeno and the Lubriderm publish no Fragrance or Parfum entry anywhere. The two scented bottles are the two that never claimed otherwise: the Gold Bond, whose Fragrance stands twenty-seventh and last on its list, and the skip, whose Fragrance stands twelfth of fifteen. On this shelf, unusually, the fragrance-free column and the ingredient lists agree completely; the disagreements live in the retail copy around the bottles, not in the lists.
Pump or tub: does the container matter?
On the published record it is a hygiene and dosing fact, and the shelf votes seven to one. Seven of the eight formats are pump bottles: the dose leaves the bottle without fingers entering it, and the remaining product stays sealed from the bathroom’s air and hands. The exception is the winner itself: the CeraVe cream’s flagship format is an open 16-ounce tub, with the pump sold as a separate variant at a dollar more, and its card is charged for the tub on the active row. A tub is not a formula fault. It is a format fact, and at body scale, where the same hands return daily for months, the desk prints it rather than tidying it away.
Why does one ounce cost 42 cents and another $1.40?
Because at body scale the arithmetic is the product, and this page prints it. The cheapest ranked ounce is the Lubriderm’s, $10.19 for 24 ounces at Target, 42 cents, buying an 18-item fragrance-free list with panthenol seventh. The dearest ranked ounce is the Lipikar balm’s, $18.99 for 13.52 ounces at LovelySkin, $1.40, buying shea butter second on the list and a National Eczema Association seal. Between them, the winner’s ounce is $1.25 and the skip’s is 40 cents, the cheapest ounce on the page, which settles the standing confusion in both directions: price buys format, brand and documentation in varying proportions, and it buys them independently. The value table prints every ounce beside its score so the proportions can be read.
Why was the NIVEA lotion sent home?
On its own published record. The retail copy around the bottle sells it as infused with hyaluronic acid, and no hyaluronic acid or sodium hyaluronate entry stands on either published rendering of its list, fifteen items on the packaging record and fourteen on one retail panel. Its named oil, sweet almond, stands ninth; its Fragrance stands twelfth, ahead of its preservative close, in a lotion sold for very dry skin, the sensitive use case. The Deep Nourishing Serum of its copy is not an ingredient at all: it is a name for the formula itself, a claim with no list entry behind it. The bottle is the cheapest ounce on the page at 40 cents, and price was never its problem. Scored 53 and sent home.
The shelf above the sink continues at Card No. 66, moisturizers, where three of these bottles stand graded on the face basis, Card No. 69, body washes, Card No. 91, serums and Card No. 90, eye creams; the routine that orders them is in the skincare Decoder; and the argument this Card makes about the dose a maker prints is continued in the Grooming Takes.
Checked and updated October 2026
